A family in your city just lost someone. Their next step is a Google search — what do they find?
Earn more families' trust — a complete, discreet audit of what grieving families see: map pack rankings, review compassion themes, pricing transparency, and whether AI assistants name your home.
- ✓ Your real map pack position for funeral, cremation & burial searches
- ✓ Review sentiment analysis: compassion themes vs price-shock complaints
- ✓ AI visibility: do ChatGPT & Google AI name your home?
- ✓ Website trust audit: pricing clarity, planning guides, phone prominence
- ✓ A ranked 30-day plan to serve more families, handled with care
Start getting more customers
Takes 60 seconds to start.
Create a free account, tell us your business, and check out securely.
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Sound familiar?
Families choose within hours — the first three map results get the calls
Corporate chains outrank family-owned homes with bigger budgets
Reviews mention compassion and price surprises — do you know your themes?
Your pricing and packages aren't findable online — and families notice
Obituary traffic comes to your site but nothing invites them to call
You don't know what AI assistants say when families ask who to trust
How it works
No access to your accounts. No lengthy onboarding. Just answers.
Tell us your business
Name, city, and website. We auto-detect your Google listing, competitors and the searches that matter in your market.
We analyze 40+ data sources
Google, review sites, your website, social profiles, news, and AI search engines (ChatGPT & Google AI) — benchmarked against 3 local competitors.
Get your report instantly
A scored, prioritized report: what's costing you customers, why, and a 30-day plan to fix it. PDF + live share link included.
What your audit covers
Eleven intelligence layers, one score. We don't just tell you your ranking — we show you exactly where you're losing business and to whom.
Google Reputation
Rating, review velocity, sentiment, and how your profile stacks up against the local leaders.
Local Search
Where you actually rank in the map pack for the searches customers make — not just your name.
Organic SEO
Traffic, keywords, and the high-intent searches you're one page away from winning.
Backlinks & Authority
Your link profile vs competitors, and the authority gap holding your rankings back.
Website Health
Speed, mobile, Core Web Vitals and technical issues that quietly kill conversions.
Conversion Readiness
Booking buttons, forms, CTAs, trust signals — is your site built to turn visits into revenue?
Social Presence
Instagram, Facebook, TikTok, LinkedIn: activity, engagement and content gaps.
Media & PR
Where you're mentioned in the press — and how much coverage competitors are getting.
AI Search Visibility
Whether ChatGPT & Google AI Overviews recommend you — the new front page of search.
Security & Trust
HTTPS/TLS, security headers, exposed files & API keys, WordPress vulnerabilities, SPF/DMARC/DKIM — the trust checks that quietly cost you rankings, customers and data.
Competitor Scorecard
You vs 3 local rivals, head-to-head across every layer, with the gaps that matter most.
Where do you stand among other funeral homes?
The competitor scorecard shows who's winning nearby. The industry benchmark shows where you stand overall: your overall score and each of the ten layers percentile-ranked against every other funeral homes site we've audited. You'll know whether you're ahead of most funeral homes — or exactly how big the gap is, and the fastest fixes to close it.
· refreshed as audits complete ·
What's inside your Funeral Homes audit
Every report includes all ten deliverables below — no upsells, no tiers, no "premium report" paywall.
- ✓ Google Business Profile audit: categories, photos, hours, services
- ✓ Review velocity, sentiment & response analysis (compassion-focused)
- ✓ Local pack rankings for 'funeral home', 'cremation services' + your city
- ✓ Organic SEO: traffic estimate & pre-planning keyword opportunities
- ✓ Backlink & authority gap vs the top 3 competing homes
- ✓ Website speed & mobile health (families search from phones, at night)
- ✓ Conversion audit: call CTAs, pricing pages, pre-planning forms, live chat
- ✓ Obituary & content presence benchmark vs competitors
- ✓ Directory & citation consistency (Legacy.com, Yelp, BBB & more)
- ✓ AI search visibility: ChatGPT & Google AI Overview recommendations
A report that reads like a consultant wrote it — because the data is real
- ✓Your GetBizAudit Score (0–100) with a per-layer breakdown
- ✓“Where you're losing business” — ranked by revenue impact
- ✓The exact searches & AI questions competitors win and you don't
- ✓A week-by-week 30-day action plan you can hand to anyone
What owners say
Real outcomes from businesses that ran their audit.
"Handled with real care. The pricing-transparency finding matched what families had hinted at for years — we fixed it and pre-need inquiries doubled."
"The corporate chain across town owned the map pack. The 30-day plan got us to #2 — our call volume proves it."
"The review-theme analysis showed families praised our staff by name. We built that into every page. Families mention it on arrival."
Questions, answered
Stop losing customers to competitors. Start winning them back.
One report. Eleven intelligence layers. A ranked fix-list and 30-day plan to turn more local searches into customers for your funeral homes business.
Join the funeral homes owners already turning searchers into customers.